Did you know on average 69% of U.S. adults use at least one social media site?
Younger adults tend to use a greater variety of social media
platforms.
-The median 18 to 29 year-old uses four of these platforms, but that
figure drops to three among 30 to 49 year-old's, to two among 50 to
64 year-old's and to one among those 65 and older.
Daily
Percent of users who visit the following
social medial platforms at least once a day.
Facebook 68%
Snapchat 78%
Twitter 45%
YouTube 94%
Between the sexes
Among women, the most used social media platform is Facebook at 74%
Pinterest remains substantially more popular with women (41%
of whom say they use the site) than with men (16%).
Men however, the most used social media platform is Youtube at 75%.
Platforms
LinkedIn
remains especially popular among college graduates and those in high-income
households. Some 50% of Americans with a college degree use LinkedIn, compared
with just 9% of those with a high school diploma or less. 20% of those users earning $30,000-$49,999 annually.
The messaging service WhatsApp is popular in Latin America,
and this popularity also extends to Latinos in the United States – 49% of
Hispanics report that they are WhatsApp users, compared with 14% of whites and
21% of blacks.
25% percentage of those with Some college say they use
Twitter.
42% percentage of the urban population uses Instagram and 25% of rural population.
Addiction
Roughly half of social media
users ages 18 to 24 (51%) say it would be hard to give up social media, but
just one-third of users ages 50 and older feel similarly.
Would you be able to give up your social media?
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